Square Root, Austin, TX — Director of Design

MARCH 2012 - CURRENT

Lead a team of UX Designers, Developers, and Researchers to create elegant user interfaces and rich user experiences to support business outcomes.

Worked collaboratively with Engineers, Product Managers, and account stakeholders from the strategy phase to the development and launch cycles of numerous products. 

Created and maintained design systems, workflows, user personas, as well as  wireframes and prototypes for customer feedback and user testing.

Owner of the Square Root brand creative.

*Square Root was acquired by CDK Global in February 2021.

ROIKOI, Austin, TX — Lead UX Designer

MARCH 2013 - DECEMBER 2018

Served as the UX Designer/Marketer for a small startup in TX that consisted of a Product Owner and several developers. 

 Created product workflows, design system/patterns  for a web-based AI driven recruitment platform. 

Created the guerrilla campaign for launch at SXSW 2014 that caught the attention of numerous news outlets such as TechCrunch and the Wall Street Journal.

*ROIKOI  was acquired by Terminal  in April 2020.

Cisco, Morrisville, NC Multimedia Developer

AUGUST 2010 - FEBRUARY 2012

Designed and implemented interactive experiences and tools that served to elevate awareness of the Cisco brand and products.

Led several teams of designers and programmers to ensure online environments and experiences adhered to style guides and best practices of the Cisco brand.

Micromass Communications, Morrisville, NC
Sr Interactive Designer

JULY 2006 - JULY 2010

Worked with Creative Directors, Associate Creative Directors, Art Directors, and Strategists, to develop creative solutions, timelines, and budgets for clients such as Novartis, Merck, and Bowflex.

Designed graphical user interfaces as well as programmed complex interactivity within Flash for various client websites, new business pitches, tools, and company advertising.

Managed timelines and budgets for Interactive Programmers as well as served as a mentor for technical issues in development.

Designed numerous print based materials including newsletters, brochures, direct mail pieces, and specialized packaging. Coordinated with production studio and media buyers as materials headed to press.


 

Skills

UX/UI Design

Prototyping

Wireframing

User Flows

User Research

Usability Testing

Design Systems and Frameworks

Front-End Technologies such as Javascript, Jquery, HTML, and CSS

Awards

RADICAL PERFORMER 2020
Square Roots equivalent of “Employee of the Year”

MM&M AWARDS GOLD AWARD 2008
Best Direct Marketing to Consumers  Singulair - “The A.I.R. Program”

RX CLUB - AWARDS OF EXCELLENCE - 2008
MicroMass Corporate Website
• MicroMass Credentials Package (digital portion)
• Singulair - “The A.I.R. Program” - Newsletters

RX CLUB - AWARDS OF EXCELLENCE - 2007
• Shire - “Race To The Goal”  Gameboard illustration